CMR Analyst Job Description
WHO WE ARE LOOKING FOR
We are looking for a skilled consumer insights analyst who has experience with market research & analytics in product organizations. They need to be adept at translating qualitative and quantitative data from a variety of sources into actionable insights that inform the brand, influence product creation, and create business growth. This person needs to excel at data analysis and synthesis while being a strong collaborator across functions. The right fit will thrive as an individual contributor in a fast paced, highly complex organization.
WHAT YOU WILL WORK ON
You will support the Consumer & Market Research team by managing multiple analyses against Global Learning agenda priority topics. You will pull and interpret data from internal analytics dashboards & external syndicated sources; complete market sizing and competitive analysis; and mine quantitative survey data (i.e., stat testing). You may also partner with our internal research groups and external research agencies to synthesize primary research data (i.e., reviewing & coding verbatims). Across all data sources, you will identify key themes and use those insights to create a compelling, robust understanding of the consumer.
WHO YOU WILL WORK WITH
You will partner with the gender sport leads on the Consumer & Market Research team at Client’s WHQ Headquarters in Beaverton, Oregon. You will report to (hiring manager title) and will support sport-specific projects across the team. You will also intersect with multiple groups across the Consumer Insights function, including Marketing Science, Data Science, Consumer Research, and Direct Analytics, as well as external agencies and business stakeholders in Product Merchandising, Design, Strategy and Marketing.
WHAT YOU BRING
KEY RESPONSIBILITES